One of Befits main goals is to help empower women through our clothing and brand message. Being a woman in business can be challenging for a variety of reasons. As a woman, I believe it is important to support women-owned businesses whenever I can.
Investing in women-owned businesses is important for many reasons. As consumers, we have the ability to vote with our dollar. Purchasing from women-owned businesses helps fight gender pay inequality, creates jobs within that business, and overall supports the community of women and women entrepreneurs.
According to the Small Business Administration, in 2019 there were 1.1 million women-owned businesses, yet women still remained underrepresented in every demographic group compared to men. Despite this, the impact women-owned businesses had on the economy was still great. They employed 10.1 million workers and totaled $1.8 trillion in receipts. The number of women-owned businesses continues to grow, and with the support of consumers, we will be closer to creating equality with their male counterparts.
If you’re a woman looking to start your own business, check out the Small Business Administration website to explore different resources that are available.
What are your favorite woman-owned brands? I’d love to know!